Privacy Policy

Overview

Quick Lily Visual Arts Ltd operates the website quick-lily.com and provides photography and visual arts services. This policy explains how we handle personal information collected through our website and business operations.

We take privacy seriously and are committed to protecting the personal data you share with us. This document outlines what information we gather, how we use it, and your rights regarding that information.

Information We Collect

When you interact with our website or engage our services, we may collect various types of information:

Contact Information: When you email us or visit our studio, you provide details such as your name, email address, and any other information included in your correspondence. We collect this to communicate with you about your inquiry or project.

Technical Information: Our website automatically collects certain technical data when you visit, including your IP address, browser type, device information, and pages viewed. This helps us understand how visitors use our site and identify technical issues.

Cookie Data: We use cookies to improve your browsing experience. Details about our cookie usage are available in our separate Cookies Policy.

Project Information: During the course of providing photography services, we collect information relevant to your project, which may include creative briefs, location details, and preferences.

How We Use Your Information

The personal information we collect serves specific purposes related to our business operations:

We use contact details to respond to inquiries, discuss project requirements, provide quotes, and maintain ongoing communication about your photography project. This communication is essential to delivering our services effectively.

Technical data helps us improve website functionality, diagnose problems, and understand which content resonates with visitors. This allows us to enhance user experience and optimize our online presence.

Project-related information enables us to deliver photography services that meet your specific needs and expectations. We reference this material throughout the planning, execution, and delivery phases of our work.

Occasionally, we may use contact information to share updates about our services, though you can opt out of such communications at any time.

Legal Basis for Processing

Under UK data protection law, we must have a valid legal basis for processing personal information. Our processing activities rely on the following grounds:

Contractual Necessity: When you engage our services, processing your personal information is necessary to fulfill our contractual obligations and deliver the photography work you've commissioned.

Legitimate Interests: We have legitimate business interests in maintaining client relationships, improving our services, and operating our website effectively. We balance these interests against your privacy rights.

Consent: For certain activities like marketing communications or non-essential cookies, we obtain your explicit consent before proceeding.

Information Sharing

We don't sell or rent personal information to third parties. However, limited sharing occurs in specific circumstances:

We work with trusted service providers who assist with business operations, such as website hosting, email services, and cloud storage. These providers access personal information only as necessary to perform their functions and are contractually obligated to protect it.

If legally required, we may disclose information to comply with court orders, legal processes, or governmental requests. We'll notify you of such requests unless prohibited by law.

In the unlikely event of a business sale or merger, personal information may be transferred to the acquiring entity, though the same privacy protections would continue to apply.

Data Security

We implement appropriate technical and organizational measures to protect personal information from unauthorized access, loss, or misuse. Our security practices include encrypted connections, secure servers, access controls, and regular security assessments.

While we strive to protect your information, no transmission over the internet is completely secure. We cannot guarantee absolute security but continuously work to maintain strong protections.

Data Retention

We retain personal information only as long as necessary for the purposes described in this policy or as required by law.

Client project information is typically retained for seven years to comply with business record requirements and enable us to reference past work if needed. Contact details for general inquiries are kept for two years unless you request earlier deletion.

Technical website data is generally retained for shorter periods, often between three and twelve months, depending on the specific type of information.

Your Rights

UK data protection law grants you several rights regarding your personal information:

Access: You can request a copy of the personal information we hold about you.

Correction: If personal information is inaccurate or incomplete, you have the right to request corrections.

Deletion: In certain circumstances, you can request deletion of your personal information, though legal obligations may require us to retain some data.

Objection: You can object to processing based on legitimate interests or for direct marketing purposes.

Portability: Where technically feasible, you can request your personal information in a structured, commonly used format.

Withdrawal of Consent: If processing is based on consent, you can withdraw that consent at any time.

To exercise these rights, contact us at [email protected]. We'll respond within one month of receiving your request.

Third-Party Links

Our website may contain links to external sites. We're not responsible for the privacy practices of these third-party websites. We encourage you to review their privacy policies before providing any personal information.

Children's Privacy

Our services are not directed at children under 16, and we don't knowingly collect personal information from individuals in this age group. If we become aware of such collection, we'll delete the information promptly.

Changes to This Policy

We may update this privacy policy periodically to reflect changes in our practices or legal requirements. When significant changes occur, we'll post a notice on our website. The "Last updated" date at the top indicates when the most recent revision took effect.

Continued use of our website or services after changes indicates acceptance of the updated policy.

Contact Information

If you have questions about this privacy policy or how we handle your personal information, please contact us:

Email: [email protected]
Address: 42 Clerkenwell Road, London EC1M 5PS, United Kingdom

Supervisory Authority

If you believe we've mishandled your personal information, you have the right to lodge a complaint with the Information Commissioner's Office (ICO), the UK's data protection supervisory authority. Visit ico.org.uk for more information.